The Dubs Group Partners with Fans Meet Idols



(Fort Worth, TX) – The Dubs Group is proud to announce a partnership with Fans Meet Idols (FMI). The Dubs Group will feature an array of custom Student-Athlete merchandise and fan-centric offerings on the e-commerce platform. This partnership will allow two industry leaders in the Name, Image, and Likeness marketplace to work together to ensure Student-Athletes continue to monetize their brand in a compliant, safe, and effective way.


The Dubs Group is a full-service marketing, sales, and talent representation agency specializing in the collegiate NIL space. “We believe NIL should empower ALL Student-Athletes to own and profit off of their personal brands,” said Allie Miller, Founder. “The partnership with Fans Meet Idols enables our clients to generate income through fan engagement which supplements the endorsement deals we cultivate for them.”


The Fans Meet Idols platform allows Athletes to select from over 100 offerings to feature in their online storefront, ranging from Products, Merchandise, Digital Experiences, Web3 Goods, and Appearance Bookings. “Each Athletes’ comfort zone with Fan Engagement varies, which is why we created a platform that offers the ability to choose and experiment with what works best for them,” said Steve Kennedy, Founder of Fans Meet Idols.


The Dubs Group and Fans Meet Idols both pride themselves on presenting Student-Athletes with NIL opportunities that adhere to all compliance regulations, protect institutional and personal brands, enable fan engagement, and deliver a marketing return for businesses.

Fans can shop each athlete’s storefronts by going to App.FansMeetIdols.com and searching The Dubs Group.




ABOUT THE DUBS GROUP (www.TheDubsGroup.com) The Dubs Group is a full-service marketing, sales, and talent representation agency specializing in the collegiate NIL space. We believe NIL deals should empower ALL Student-Athletes to own and profit off of their personal brands.


We are committed to ensuring that every single Student-Athlete has the opportunity to participate in NIL, and help them monetize the strong brands they have already created. Our team gets to know our Student-Athletes and builds a custom marketing plan for each of our clients to secure deals on their behalf. Our team is led by sports marketing professionals who have been in the industry for over thirty-five years. With extensive experience in sports marketing and sponsorship, we are uniquely positioned to utilize prior experience in this new and exciting marketplace. We are headquartered out of Fort Worth, TX.


ABOUT FANS MEET IDOLS (www.FansMeetIdols.com)

Fans Meet Idols was founded in July 2020 to help Student-Athletes (SA) monetize their Name, Image and Likeness (NIL) with Fans. We believe the broadest opportunities for the majority of Student-Athletes are with their Fans, which is why we created this communal marketplace.


OUR MISSION is to help Student-Athletes become Entrepreneurs while conditioning behaviors of Following the Rules and Giving Back to their Community.

We are led by a seasoned team of professionals with expertise in Collegiate Athletics, Compliance, NIL, eCommerce, Finance, Technology and Internet Law. We're based in Atlanta, GA.


Media Inquires

Contact: Allie Miller, The Dubs Group

(210) 289-8835, allie@thedubsgroup.com


Contact: Steve Kennedy, Fans Meet Idols

(404) 999-5149, press@fansmeetidols.com